You also have the option to create your own target groups. The following Custom Audiences can be created via Snapchat: Snapchat Audience Israel Phone Number Match Snapchat matches uploaded email addresses, phone numbers, or mobile advertising IDs with their users. Based on this, Snapchat creates a custom audience. Here again there is the possibility to expand the targeting with look-a-likes. Pixel Custom Audiences Placing the Snap Pixel on your website allows you to retarget your website visitors. The Snap Pixel can be picked up in your Israel Phone Number Snapchat ad account and can be implemented directly on the website. Or with the help of, for example, Google Tag Manager.