The video was made for the 20th anniversary. Now, 4 years later, a new anniversary is just around the corner. Could the video use an update? Frankly, the story still stands as a ‘huys’. But it mainly looks back, the thrill of starting the company is in the past. There is an opportunity to draw the story more towards Malta Phone Number List the challenges of 2021. For example, what do you do to maintain that purity when you have grown to 20 of your own stores and an even greater number of shop-in-shops? And what is the ambition for the future? What will you fight for in the coming years and what will it take?
Example #3. defence
This is the most classic example of a corporate Malta Phone Number List story. It is a story that makes clear the meaning and relevance of Defense for different groups: soldiers, their loved ones, potential employees and society as a whole. The connection is sought with the general public by linking ‘our freedom’ to ‘that of someone else’. There is something in that, but because of the abstraction not everyone will immediately understand this. You can solve this with a simple example or a different approach.
What makes this so strong?
The story is full of conflict, this is directly Malta Phone Number List related to the work of Defense. Controlling conflicts, but also looking up ‘if more is needed than just talking’. The video also refers to a soldier’s internal conflict: a life choice, but one with which you risk your life. The images and music really emphasize the ‘heroic’ aspect Malta Phone Number List and build a connection with the viewer.