Your Podcast Itself

This first revenue model sounds like an open door, but I see that many podcast makers still do not realize that their podcast is a sustainable instrument with which they build a personal and powerful bond with their listeners. With a podcast you create a unique stage for yourself and your message. This will help you build a loyal fan base.That makes your podcast a magnet for your ideal customers who then convert. This does not only work if you have your own company and are self-employed. It can just as well be part of a larger whole, such as a foundation or a larger company. Then you also have a unique message, knowledge and/or expertise that you can share via your podcast and with which you can turn prospects into customers or donors. Also read:  10 striking podcast trends that experts can’t stop talking about. Morocco WhatsApp Number List .

Earning model

Placing advertisements in your podcast is still in its infancy in the Netherlands, but is already widely used in countries such as America. There are three options:Pre-roll – an ad before your podcast startsMid-roll – about halfway through your podcastPost-roll – after your podcast.

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advertising and sponsoring

The post-roll is perceived by the listeners as the least annoying and the mid-roll as the most annoying. It is therefore less recommended. To work with ads , you do need a large podcast. Range is key. The lower limit for podcast ads is a reach of at least 20,000 listens per month. This market is growing exponentially and is increasing by 20% annually (unlike advertising in newspapers, for example). Again, enough potential for growth if you opt for this revenue model.

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